Finance Leadership
in Real Estate

John Berglund is an operating executive with a strong financial background who helps organizations solve their most consequential business problems through disciplined financial strategy and practical execution. Real estate has been one chapter of that work — never the whole story. The underlying discipline has always been the same: bringing structure to complex, capital-intensive decisions and helping leadership teams find the best path forward.

That track record includes The Post Building in downtown St. Louis — a 286,000 SF historic newspaper building John and his partners transformed into a $75M adaptive reuse project, structuring a capital stack of Federal and State Historic Tax Credits, Brownfields financing, and Opportunity Zone treatment, with Square (now Block) as anchor tenant. It is one proof point among several, spanning operating company turnarounds, family office governance, and bank formation — different assets, the same question every time: how should capital be deployed to create long-term value while managing risk.

River City Asset Advisors brings that same capital-allocation discipline to lenders, municipalities, and ownership groups facing complex or underperforming real estate assets — identifying realistic financial paths forward where traditional brokerage or asset management approaches fall short.